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illy issimo

From the masters of Italian espresso, enjoy the pure pleasure of illy coffee anytime, anywhere.

As a content and community manager for ready-to-drink coffee brand illy issimo (an emerging brand from illy coffee and distributed by The Coca-Cola Company), I created and managed content targeted to a jet-setting Millennial audience, one that is at once well-read, well-traveled, and well-caffeinated.

I also wrote web copy for the illy issimo US website with the mobile audience in mind.